"Hi, I'm Olivia Groves."

Over the last 5+ years, I have defined my unique position as a content strategist, writer, and website & brand creator for businesses in the Charlotte area.  

I love helping businesses tell their stories, represent their products & services and attract new customers. 

As an entrepreneurially-minded thinker and artisan, I particularly enjoy partnering with you to represent

  • who you are
  • what you do
  • why you do it.

Let's work together!


Our Mission

To turn essence, emotion and passion into a translatable story that your customers want to consume. Beautiful, well-defined content and creative that captivates attention, while telling the story of your products and services.

What is Parable Creative Design?

As you may have gathered, Parable Creative Design helps business tell their unique stories through captivating content and creative design. Simply put, we are a content marketing and brand/website design studio located in Charlotte, North Carolina.

You'll see a mix of "we," "us," and "me" across the site. Right now, I am a team of one. What I can't do, I have a group of go-to partners that help me get the job done.

More About Me?

After graduating college, I decided to move back to the Queen City of Charlotte, where I was born and raised. I currently live with my rocket scientist husband in our pet-less, TV-less abode.

We welcomed our first child, a baby boy, into the world this past year. I'm enjoying learning how to be a mom! 

If there's anything I haven't answered that you would like to know before working together, feel free to reach out.